Tag Archives: books of secrets
The Age of How-To
What made us modern? The list of the attributes of modernity keeps growing and changing. Once modernity meant “progress”; but that one took a huge shellacking in the last century, when some of the most “modern” nation-states behaved worse than the worst barbarian states of the Dark Ages. Then it was science—until anthropologists forced us […]
The ‘Professors of Secrets’ and Their Books
Last weekend, “This American Life” host Ira Glass revealed what he claimed was the original formula for Coca-Cola. He found it buried in an article in the archives of The Atlanta Journal-Constitution. The recipe spread across the Internet, republished everywhere from CNN to Al Jazeera. The revelation of the secret—more valued than KFC’s famous “11 […]
